\documentclass[11pt]{article}
\usepackage{amssymb,psfig,epsfig}
\setlength{\textwidth}{6.2in}
\setlength{\textheight}{9in}
\setlength{\oddsidemargin}{.2in}
\setlength{\topmargin}{-0.25in}
\setlength{\headheight}{0in}
\makeatletter
% put a period after section or subsection number in header
\def\@sect#1#2#3#4#5#6[#7]#8{\ifnum #2>\c@secnumdepth
     \def\@svsec{}\else 
     \refstepcounter{#1}\edef\@svsec{\csname the#1\endcsname.\hskip .75em }\fi
     \@tempskipa #5\relax
      \ifdim \@tempskipa>\z@ 
        \begingroup #6\relax
          \@hangfrom{\hskip #3\relax\@svsec}{\interlinepenalty \@M #8\par}%
        \endgroup
       \csname #1mark\endcsname{#7}\addcontentsline
         {toc}{#1}{\ifnum #2>\c@secnumdepth \else
                      \protect\numberline{\csname the#1\endcsname}\fi
                    #7}\else
        \def\@svsechd{#6\hskip #3\@svsec #8\csname #1mark\endcsname
                      {#7}\addcontentsline
                           {toc}{#1}{\ifnum #2>\c@secnumdepth \else
                             \protect\numberline{\csname the#1\endcsname}\fi
                       #7}}\fi
     \@xsect{#5}}
\makeatother

\newcommand{\hsp}{\hspace*{\parindent}}
\thispagestyle{empty}
\begin{document}
\begin{center}
{\Large\bf Silicon dreams and silicon bricks:  the continuing evolution of libraries} \\ 
\vspace*{.25in}
Andrew Odlyzko\\
AT\&T Labs - Research\\
amo@research.att.com\\
\vspace*{+.25in}
Revised draft, May 29, 1997. \\ \bigskip
\end{center}
\section{Introduction}
\hspace*{\parindent}
Communication and computing technologies are leading to ``a mixture of
excitement, nervous anxiety, and paranoia'' among librarians \cite{Young}.
It is widely expected that substantial changes are imminent.  The
Benton Foundation report, ``Buildings, Books, and Bytes:  Libraries and
Communities in the New Digital Age'' \cite{Benton} is a valuable snapshot of
library leaders' current thinking about their role, and also of the
public's views of libraries.  It helps to discuss it along with two
other recent publications about libraries, the special issue of
Daedalus entitled ``Books, Bricks, and Bytes'' \cite{Daedalus}, and the book
``Future Libraries:  Dreams, Madness, \& Reality'' by Walt Crawford and
Michael Gorman \cite{CrawfordG}.  I will present just a few impressions
gleaned from reading these works.

All three publications provide a wealth of concrete information as
well as a diversity of perspectives.  What seems not to be
sufficiently emphasized in them are several key points that are likely
to be crucial in determining the evolution of libraries:
\begin{itemize}
\item[(i)]
The desirability and inevitability of dramatic change.
Printed matter will eventually be relegated to niche status.

\item[(iii)]
The contemporary library is a relatively recent institution,
resulting from a combination of the awkward print technology and
the sizes of modern information collections.

\item[(iii)]
Research and community libraries have different functions,
and will be affected by the digital revolution on different
time scales.  It will be necessary to recognize, for example,
that the main function of community libraries is to provide
entertainment.

\item[(iv)]
Evolution of libraries will be determined by competition with
other institutions just as much as by technology itself.

\item[(v)]
Adaptation to electronics is not a matter of one-time change,
but an evolution that will take several decades.  This implies
prolonged upheaval and at the same time offers opportunity for
gradual adjustment.
\end{itemize}

The points above are explored at greater length in the next five
sections.  The last section discusses the Benton Foundation's report
in greater detail.



\section{The digital revolution and its predecessors}
\hsp
The attachment to the printed word is surprisingly strong.  Peter
Lyman \cite{Lyman} declares that ``[t]he computer will not replace the book
any more than the book has replaced speech.''  James Billington
\cite{Billington} writes that
\begin{quote}
The book, that most user-friendly communications medium, has a long
life ahead of it.  I do not believe that our great-grandchildren
will be reading the plays of Shakespeare or ``Moby Dick'' on
computer screens.
\end{quote}
Billington also claims that
\begin{quote}
Free democratic societies were born out of the book culture and
may not survive without it.
\end{quote}
For a historical perspective, it helps to consider the reaction of the
scholarly community to the invention of printing.  Bernard Hibbitts
\cite{Hibbitts} has pointed out in detail the analogies between current
critics of electronic publishing and the defenders of handwritten
works.  Thus history records statements such as the following
paraphrase by Martin Lowry (quoted in \cite{Hibbitts}) of Filippo di Strata
(late 15th century):
\begin{quote}
...  the world has got along perfectly well for six
thousand years without printing, and has no need to
change now.
\end{quote}
Johannes Trithemius, in his tract ``In Praise of Scribes,'' declared:
\begin{quote}
Printed books will never be the equivalent of
handwritten codices .  .  .  .  The simple reason is
that copying by hand involves more diligence and
industry.
\end{quote}
(An amusing observation is that Trithemius' tract, which was written
and first circulated in manuscript format in 1492, owes its wide
spread to its printed edition of 1494 and later reprints.)

In addition to the analogies that Hibbitts shows between critics of
printing of five centuries ago and those of electronic publishing
today, we can go even further back in history.  Writing came before
printing, and is more important.  However, writing also had its
critics.  Here is how it was treated in a classic of world literature:
\begin{quote}
   ...this discovery of yours will create forgetfulness
   in the minds of those who learn to use it; they will
   not exercise their memories, but, trusting in external,
   foreign marks, they will not bring things to remembrance
   from within themselves.  You have discovered a remedy not
   for memory, but for reminding.  You offer your students
   the appearance of wisdom, not true wisdom.  They will be
   hearers of many things and will have learned nothing;
   they will appear to be omniscient and will generally
   know nothing; they will be tiresome company, having the
   show of wisdom without the reality. \\ \medskip
   \hspace*{+3.5in}Plato, ``Phaedrus''
\end{quote}

If Plato had the benefit of what we have learned in the last two and a
half millennia, his indictment of writing would surely have been much
more sweeping.  There is environmental degradation (through
deforestation, for example), physical maladies (such as extensive
near-sightedness), and psychological problems (as seen in the plague
of asocial bookworms), all caused by writing and its descendent,
printing.  With such evidence of its harm, would any government allow
writing to spread, were it to be invented today?

It is easy to argue that Plato was right, that something precious was
lost when writing replaced oral transmission and memorization.  Still,
all those who quote T. S. Eliot's
\begin{quote}
   Where is the wisdom we have lost in knowledge? \\
   Where is the knowledge we have lost in information?
\end{quote}
in arguing against electronic publishing, should bear in mind the
similar sentiments of Plato.  And where would we be if Plato's
argument had led to the abandonment of writing?

The simple reality is that while oral traditions did give us the
Agricultural Revolution as well as the poetry of Homer, they would not
have sufficed for much more than that.  Similarly, handwritten works
brought us the Renaissance, but printing was needed for the modern
era, with its more complicated society and therefore greater
information needs.  To handle the information needs of the future, we
will have to use electronic forms of information.

We will not only have to use information in electronic forms to deal
with the variety and volume of it, but we will prefer to use it that
way.  Lyman \cite{Lyman}, Crawford and Gorman \cite{CrawfordG}, and others argue
that the computer will not replace the book, just as the book has not
replaced speech, and TV has not killed radio.  However, writing is a
different medium than speech, and TV differs from radio.  A better
analogy is that of the replacement of vinyl LPs by music CDs (a point
grudgingly conceded by Crawford and Gorman), where the two fulfilled
the same function, and one was clearly superior to the other.
Currently paper is far superior to the screen for sustained reading.
To quote from \cite{CrawfordG},
\begin{quote}
  Print is not dead.  Print is not dying.  Print is not even vaguely
  ill.
\end{quote}
That will change, though.  Electronics is advancing rapidly, much
faster than print technology.  While the number of books sold each
year is growing, it is growing at rates that are a tiny fraction of
those for electronic information.  Eventually we will have high
resolution displays that will be light and flexible, and we will
prefer to curl up in bed with them rather than with bulky printed
volumes.  Creating such screens does not require discovery of any new
laws of physics.  Once they are created, print will be truly obsolete.

Some foreseeable events are not worth worrying about.  The Sun will
eventually become a red giant and incinerate the Earth, but this event
is too distant to concern us.  The arrival of electronic displays that
will almost completely replace books will come much sooner, during the
lifetimes of most of us, and so needs to be planned for.  Contrary to
the Billington quote above, we cannot leave the decisions to our
great-grandchildren.  However, the transition will take several
decades, and will be gradual.  The flexible high resolution screens
that will be needed have not yet been demonstrated even in laboratory
prototypes.  After they are shown to be feasible, it will take several
years for them to show up in specialized applications, and then after
a while in devices costing a few thousand dollars, aimed at the power
users.  Judging from the history of technology, it might then take a 
decade to bring screen prices down to the \$300 range of the mass 
consumer market.  Another decade might be required for them to become 
inexpensive enough that people will have several such screens around 
the house, and will allow their toddlers to play with them.

Although the complete replacement of printing by electronics (aside
from niche markets, such as are occupied today by hand-crafted
documents) will not occur for several decades, the transition will be
gradual, and is already noticeable.  As displays improve, the material
available in electronic form grows, and people get accustomed to
working with digital data, usage will be shifting to electronic forms.
This will require libraries to change, to prevent them from becoming
``a kind of museum where people can go and look up stuff from way back
when'' (a quote from \cite{Benton}).

\section{Libraries as a recent institution}
\hsp
It is necessary to recognize that the modern library is a recent
institution, and its future is not guaranteed.  The phenomenon of the
free (i.e., tax-supported) public library in almost every town in the
United States dates only to the beginning of the 20-th century.
Funding and stimulating this development is surely Andrew Carnegie's
greatest contribution.  For most of the the preceding two centuries,
libraries in the U. S. were primarily private operations, either
operated for profit, or by voluntary associations that charged dues.
The Library of Congress, one of the greatest in the world, also did
not start out as a public institution, and is not one even now.  It
exists primarily to serve Congress.  While James Billington, the
Librarian of Congress, says that the knowledge in libraries ``must be
openly accessible to all people'' \cite{Billington}, his article also
reveals that it was only in the last quarter of the 19-th century that
the Library of Congress was opened to the public.  (For the first few
years of its existence, it was not even open to the President of the
United States.)  For a long time our civilization survived without
public libraries.

To understand the modern library, we have to appreciate the extent to
which it is a response to the modern scale of publishing.  The Library
of Alexandria is supposed to have had around half a million scrolls.
However, that was the only institution of such size in antiquity.
Collections have tended to be much smaller until recently.  When the
Library of Congress was burned by the British during the War of 1812,
it contained about 3,000 books.  To replace it, Congress purchased
Thomas Jefferson's private collection, ``the largest and best in
America'' \cite{Billington}.  It consisted of 6,487 volumes.  For contrast,
let us note that the Library of Congress contains around 100 million
catalogued items today (with around 20 million of them books).
Amazon.com offers to supply any of 2.5 million books in days or weeks.

It will be helpful to list the current annual production rates of
various ``information goods'':
\begin{center}
\begin{tabular}{lr}
major movies & 500 \\
books & 50,000 \\
scholarly articles & 2 million \\
newspaper articles & 100 million
\end{tabular}
\end{center}

These numbers are only rough estimates.  The book figure, for example,
is only for new English-language books, and the newspaper article
figure is a conservative underestimate based on the UN statistic of
almost 10,000 daily newspapers in the world.  We do not need precision
for our discussion.

University administrations and even scholars complain about the costs
of running libraries.  Let us therefore consider a thought experiment
in running a research library.  Suppose we fire the librarians, and
tell the scholars to run the library themselves.  (Purchases of books
and journals consume only a third of the budget of a research library,
so the savings would be immediate and substantial.)  When scholars
need a book, they can order it themselves, catalog it in, and put it
on the appropriate shelf.  When they borrow a book, they are to be
responsible for bringing it back, and putting it on the shelf it came
from.  Also, each time they come to use the library, they should pick
up a wet mop and clean 100 square feet of floor.  Ridiculous, isn't
it, to even think of such a proposal?  It certainly is ridiculous when
dealing with a library of a million volumes.  However, it is not
ridiculous when the library has 1,000 volumes, say.  That is how some
small private departmental libraries in universities operate today
(aside from the wet mops).  It is also how most libraries operated two
centuries ago.  What has changed is the scale of operations.  It was
this change in scale that led to the invention of such standard tools
as the card catalog (in the 19-th century).

``Librarianship as a definable occupational category began in the
fourth quarter of the nineteenth century.'' \cite{Carpenter2}  The first
library school opened at Columbia University only in 1887.  Through
the middle of the 19-th century, librarianship was a low-status
occupation.  ``[T]he librarian's function was clerical:  recording
books loaned and returned, accounting for fines, copying out brief
records for catalogs, and the like.''  \cite{Carpenter2}  This should not 
be a surprise.  We don't require specialized higher education
institutions to train the clerks for Blockbuster Video, and we do not
need a Dewey Decimal nor a Library of Congress classification scheme
for movies.  The annual production of videos is comparable to the
annual production of books a century and a half ago and does not
require much sophistication to handle.

While the current library and librarianship are products of the scale
of information flows in our society, they are also products of the
print technology that dominated in the past.  When reaching a book in
the stacks of a major research library takes a 5-minute walk, or an
hour wait for it to be brought from closed storage areas, it makes
sense to have classification schemes that minimize such waits.  That
may not be necessary for digital data.  Either automated searches or
else links informally provided by scholars may suffice.  I am not
saying they will, only that they may.  (These two approaches are named
the Warren Weaver and the Vannevar Bush strategies in \cite{Lesk}.)  The
100 million items catalogued by the Library of Congress is not much
more than the 31 million pages that AltaVista indexes.  However, even
if automated searches and informal links do not suffice, the economies
of scale that digital libraries offer are huge.  In \cite{Odlyzko1} I
projected that the fewer than 50 professionals (many trained
librarians) employed by Mathematical Reviews could provide, in a fully
digital scholarly publishing environment, all the services that over a
thousand librarians working in mathematics libraries currently do.
Libraries have to expand to cover the torrent of new information that
is becoming available in a variety of new media.  Otherwise they will
have to shrink, as their traditional functions become increasingly
automated.


\section{The diversity and function of libraries}
\hsp
Many writers discuss libraries as if they were uniform (typically
thinking of either academic research libraries or neighborhood public
libraries).  However, there is a whole spectrum of libraries between
those two types, as well as many other, more exotic libraries.
Crawford and Gorman \cite{CrawfordG} and Kent \cite{Kent} are especially
effective in describing the variety of functions that libraries
fulfill.  (For an interesting historical account that emphasizes the
variety of libraries even in the early years of these institutions,
see \cite{Carpenter1}.)  There is no single prescription that will fit all
these institutions.  Research libraries are the ones that have been
affected by the electronics revolution the most so far, and they are
the ones that will lead the transition to the digital world.  At the
Science, Industry, and Business Library of the New York Public
Library, digital information already accounts for about 20\% of the
acquisition budget (compared to about 2\% in 1987).  At most research
library that fraction is 5-10\%, and at public libraries it is much
smaller.  The main function of research libraries currently is to
provide access to scholarly journal articles, and in that area modern
technology provides much less expensive methods for operation, and the
economic and sociological incentives are likely to lead to drastic
changes within a decade.  (See \cite{Odlyzko4}, for example, for a fuller
discussion and references.)

Public libraries are in a different category.  Their evolution will be
much slower for a variety of reasons, some of which will be mentioned
in later sections.  First, though, let us mention a fact that is
seldom emphasized.  While libraries are usually presented as dedicated
to uplifting the public, in practice public libraries are primarily
providers of entertainment.  Most of their lending is of fiction.
Furthermore, they have increasingly been developing collections of
music CDs and video tapes.  I am not making this point to reproach
librarians for this course of action.  It is helpful in developing a
wide constituency for libraries, and also serves to make people
familiar with more respectable information sources that libraries
provide.  Also, fiction can be an effective educational medium.
Still, it is helpful to remember the dominant role of entertainment
among the functions of public libraries.  (The tension between ``the
best books'' and ``the best that people will read'' in libraries is old.
See \cite{Carpenter1} for a brief account and references.)

In a similar spirit of reconsidering the function of libraries, let me
quote from \cite{Odlyzko2}:
\begin{quote}
  While librarians do not think of themselves as providers of inferior
  data, to a large extent that is what they have been since the
  beginning.  Personal possession of a book is usually far superior to
  borrowing a copy from the library.  (The qualifier ``usually'' is used
  advisedly here, since in some situations, especially in academic
  research, libraries can provide a much better service than a personal
  collection.  A friend of mine told me that his father, a famous
  historian, started selling off his large book collection when he
  realized that he was often taking an hour to travel by subway to the
  New York Public Library to look up information in a book that he owned
  but could not locate.)  That is largely what allowed libraries to
  coexist with bookstores.  For publishers of fiction (and novels are
  and traditionally have been over 70\% of what the general public
  borrows), libraries help in segmenting the market, charging different
  prices to different users, and thus maximizing revenues.  A novel is
  typically published in hard cover first, with the aim of extracting
  high prices from those willing to pay more to read it right away.
  Once that market is fully exploited, a cheaper paperback edition is
  made available, to collect revenue from those not willing to pay for
  the hardbound copy.  Libraries coexist with this system, since to
  use library copies, patrons have to put up with the inconvenience of
  waiting for their turn on the reservation list, going to the library
  to pick up the book, having to read it in just a week or two, and so
  on.  Thus libraries serve a different segment of the market than
  bookstores.  (The used book stores serve yet another part of the
  market.)
\end{quote}

One finding of the Benton Foundation report \cite{Benton} was that the
public is very supportive of library purchases of electronic
materials, but assumes that such materials will then be easily
accessible from homes.  If, as I suspect, that will not be the case,
and instead there are requirements for inconvenient physical visits to
the library for many materials, then public support will he harder to
sustain.

\section{Competition and cooperation}
\hsp
A finding of the study reported in the Benton Foundation report is
that (p.~6 of \cite{Benton})
\begin{quote}
  While some library leaders fear that computers and bookstores
  will increasingly draw library users away from libraries, at
  least for now this concern appears groundless--one market seems
  to draw sustenance from the other markets.
\end{quote}
Similarly, \cite{Mason} states that
\begin{quote}
  Some libraries ...  have been offering Internet access to the public
  for several years and have found that instead of replacing the
  conventional use of the library, electronic access (even to full
  texts) has stimulated book borrowing, browsing, and use of printed
  reference material.
\end{quote}
The whole world is moving towards an information economy, so the
information business is booming, and at the moment all its segments
are benefiting.

It might be best to think of the information industry as an ecology.
Libraries are a genus that fills some ecological niches, and
publishers, bookstores, newspapers, TV, and computer companies fill
other niches.  They all depend on each other.  (The preceding section
discussed how libraries evolved to coexist in the print world with
bookstores.  For an interesting historical study that compares
evolution of libraries to that of video rental stores, and how they
interacted with their sources, see \cite{VarianR}.)  It is useful to point
out just how small is the niche occupied by the libraries.  In the
United States, annual purchases of books are as follows:
\begin{center}
\begin{tabular}{lr}
individuals & \$20 billion \\
public libraries & \$1 billion
\end{tabular}
\end{center}

This is somewhat misleading in estimating impact, since library books
tend to be used much more than those purchased by individuals.  Also,
total public library costs come to about \$5 billion.  Still, the basic
conclusion is that libraries are a significant but not a dominant
factor in providing information to the public.  (Another factoid is
that newspapers collect about \$12 billion per year from subscribers
and around \$35 billion from advertisers.)

Even in a stable biological environment, there is constant evolution,
and some species do better than others.  In information dissemination,
though, we do not have a stable environment, but instead are going
through the early stages of the digital revolution.  This revolution
involves explosive growth.  However, that does not have to translate
into proportional growth, or any growth at all, for all players.  Cars
and airplanes were the primary beneficiaries of the growth of the
transportation industry this century.  Railroads survived, while
Pullman, which was a prominent and profitable transportation company
around the turn of the century, is gone.  One of the first major
casualties of the digital revolution might be the newspaper industry.
So far it has been growing in revenues and profits (although
circulation has been roughly steady), but it could easily be forced
into major restructuring.  The most likely immediate cause of such
change might be less the shift of readers to electronic information
sources (which is likely to take longer, although it will happen
eventually) than a move of classified advertising online, where it can
be used much more efficiently.  (I am not predicting that newspapers
will not survive, just that they will have to go through a painful
transformation.  Their news gathering and filtering functions will be
salable products in cyberspace.  However, the economics of paying for
such services will have to change.)

Libraries, especially research libraries, face the problem that
information sources are proliferating.  As one small example, I do use
the Library of Congress online catalog (which has become available in
the last few years).  However, for current books, I prefer to use
Amazon.com.  It has a better user interface, has information about
forthcoming books, and facilities for alerting me to books in areas I
am interested in.  Not infrequently the convenience of being able to
do this from my study leads me to buy a book through Amazon.com that
formerly I would have obtained through a library.

Library usage may not be decreasing, but general usage patterns appear
to be shifting.  (Relative declines are likely to be concealed by the
general growth of the information industry.  Unfortunately we do not
have current updates to the valuable studies that were carried out in
the 1970s, such as \cite{KingMR} and \cite{Machlup}.)  There is much greater use
of informal sources of information, facilitated by the Internet.  What
is most dangerous for libraries is that users appear to be able to
compensate for cutbacks in library services by relying on other
sources.  As Susan Rosenblatt aptly put it at a recent conference,
``available information drives patterns of usage.''  When some research
libraries had to drastically cut back on their journal or book
purchases, or else when large parts of their collections had to be
moved to much less accessible off-site storage, there were protests,
but they were limited.  Scholars somehow managed to adjust, and nobody
has been able to document any serious damage to the research
enterprise.  Corporate libraries in particular have been cut back
severely, and again there is little evidence of grave consequences.
This is likely to lead policy makers to demand a faster transformation
of libraries than might have occurred otherwise \cite{Odlyzko4}.  The task
for libraries will be to show not only that their services are useful,
but that they are provided better and more economically by libraries
than other institutions.

It has been almost universally true that established players were not
the leaders in taking advantage of a new technology.  Apparently only
between 4 and 6 percent of the printers who worked before 1500 had
started out as professional scribes (see Footnote 20 in \cite{Hibbitts}).
Newcomers, unburdened by tradition, overheads, and old expectations,
have usually been the ones to take over.  That is the danger facing
libraries.  One often hears librarians bemoaning the chaotic state of
the Web. The implication seems to be that some large grant should be
provided to allow the librarians to study how to cope with the new
phenomenon, and in the meantime development of electronic information
sources should pause.  Yet Yahoo!  is providing a classification for
the Web. Another frequent complaint is about lack of archiving on the
Net. Well, aside from all the small private archives that are being
set up, we have Brewster Kahle's project.  What these new players do
may not fit the traditional requirements that librarians would have
insisted on, but it may be sufficient and even more appropriate for a
new medium.

Even in low-tech areas, new competition is springing up.  The Benton
Foundation report \cite{Benton} mentions the perception that the new giant
bookstores from Barnes \& Noble and Borders, with their attached coffee
shops and an atmosphere conducive to browsing, can be serious
competition to libraries.  That seems to be a well-founded fear.
Bookstores of this type do not have to fill all the functions of a
library to draw away some of the usual attendees.  Further, while some
of these bookstores are already branching out into computer software,
there is nothing to stop them from offering access to electronic
databases, or even from lending books for a fee.

One ecological niche that librarians are naturally well-positioned to
hold onto and expand is that of providing restricted access to
information.  As the citation in the preceding section showed, this is
something they have always been doing.  In the future this function is
likely to be much more explicit.  Since ``bits are bits,'' there will be
no natural distinction between lending and selling digital works.
Therefore we are likely to see a variety of artificial restrictions
imposed, with different quality products offered to libraries than
individuals \cite{Odlyzko2,Varian}.  Many, perhaps most, digital products
are likely to be available through libraries only to those who
physically come to the library, in order not to inhibit sales to
individuals and companies.  Librarians will thus become enforcers of
usage restrictions.


\section{Constant change}
\begin{quote}
Library leaders want the library of the future to be a hybrid
institution that contains both digital and book collections. \\ \smallskip
\hspace*{+3in}(p.~4 of \cite{Benton})
\end{quote}

The current library is already a hybrid institution.  It has been that
way for a while, and will continue to be so for the foreseeable
future, since some print collections are likely to remain even in the
public library for a long time.  However, there is no fixed mix of
digital and print collections that will be satisfactory over any
length of time.  Libraries face not a single adaptation to the digital
world, but several decades of constant change, with books being
constantly displaced (at least on a relative basis) by bits.  That the
change will not be sudden, especially for community libraries,
reflects the advantages of books and of the current library system.
The Crawford and Gorman book \cite{CrawfordG} argues extensively that
libraries are likely to survive in close to their present form.  It is
a valuable work in pointing out the many strengths of the contemporary
library.

While \cite{CrawfordG} is useful, it seems necessary to first say a few
negative things about it.  Some of the arguments in that book are
ludicrous.  For example, the authors argue (pp.~55-56 of \cite{CrawfordG})
against Jerry Pournelle's idea of a ``CD-ROM Library-of-the-Month
Club,'' in which CD-ROMs with 500 to 1000 book-length texts would be
sent out each month to subscribers.  Crawford and Gorman claim that
this would never work, since each writer would insist on royalties of
at least 30 cents per work per CD-ROM.  If true, this would drive the
cost of each CD-ROM to at least \$150 each just for royalties, and so
the price would be far about the \$20 that Pournelle was suggesting.
However, the basic argument is fallacious.  I, for one, would be happy
to accept royalties of 1 cent per CD-ROM, if that CD-ROM were going
out to a million customers, and my work could not be expected to
attract more than a couple of thousand readers in print format.
(After all, how many of the 500 or 1000 texts arriving in a
participating household each month could possibly get read?)  It is
not the royalty rate per unit that matters, but the total amount.

There are many other faulty arguments in \cite{CrawfordG}.  Many estimates
about electronic information (for example, for the cost of digitizing
existing books) are exaggerated.  However, the basic thrust of their
book is correct.  Technology and economics do currently favor the book
over digital formats, especially the popular book that is read in a
sustained way.  Practically nobody is willing to read a novel on a
screen.  (See \cite{HsuM} for a detailed listing of the advantages of print
over screen with today's technology.)  Furthermore, a 300-page novel
that costs \$20-30 in a bookstore, would cost that much to print on a
small printer, and the resulting copy would have lower resolution,
would not be bound, etc.  (The economic case is completely different
for scholarly articles.  A typical specialized paper brings in
revenues of about \$4,000 to the publisher \cite{Odlyzko1,Odlyzko3}, but
seldom attracts more than a couple of hundred readers who might want
to read it carefully enough to print it out.  In that case it is much
cheaper to distribute the work electronically and print it out only
for those who need it.  That is a basic reason that research libraries
will change faster than public ones.)  However, as display technology
improves, the balance will inexorably swing towards electronics.

While Crawford and Gorman are persuasive in making the case against a
precipitate move away from books, they could easily lead to dangerous
complacency.  Their claim that ``[p]rint--books, magazines,
newspapers--will survive as an important medium of communication for
the indefinite future'' (p.~180) is surely incorrect.  Print does have
a few more decades as a significant medium, but that is not ``the
indefinite future,'' since most people alive today are likely to see
print completely eclipsed by electronics.  Crawford and Gorman assert
that most thoughtful people ``will also recognize that most of the
library's\_information\_ services will be supported best by electronic
technology and that its \_knowledge\_ services will be supported best by
physical collections supplemented by electronic resources.''  This
assignment of only the inferior information services to electronics is
unrealistic.  However, it does recall similar sentiments from the
past.  One can easily imagine that Plato might have claimed that all
those marks on clay, papyrus, or parchment might possibly be good for
keeping track of taxes, but all true wisdom would reside in works that
people memorize.  Johannes Trithemius in his ``In Praise of Scribes''
did claim that
\begin{quote}
  The printed book is made of paper and, like paper, will quickly
  disappear.  But the scribe working with parchment ensures lasting
  remembrance for himself and for his text.
\end{quote}

Trithemius' claim has turned out to be wrong, and so will that of
Crawford and Gorman.  Electronic resources already support knowledge
as well as information services, and will increasingly dominate.  What
we have to prepare for is the transition.

\section{Recommendations for the future}
\hsp
There will surely be demand for ``discriminating knowledge navigators
who will add the value judgement and the warmth of human mediation''
\cite{Billington} to digital as well as print information.  Whether they
will be called librarians or be the current generation of librarians
is another question.  The aim for research librarians should be to get
into that role.  The tricky part will be how to use the existing large
print collections as leverage to get into the new game, and not as
ballast holding them back.  In the future, when almost all information
is in digital form (a future that is likely to be held back more by
legal issues, such as those discussed in \cite{Okerson}, than by
technology), those ``knowledge navigators'' will not have to be
physically present in any building called a library.  (The access
restriction role mentioned before could be performed by another group,
with much lower skill levels.)  However, with current still
rudimentary computing and communications equipment, personal contact
can provide much better service.  Furthermore, the physical
collections still require guidance and care.  These advantages should
enable librarians to transform themselves into those ``knowledge
navigators.''  This would not only keep them employed, but would be
socially useful in a broader sense, in providing a gradual evolution
of our information systems.

For public libraries, change will be slower, but change cannot be
avoided.  Many of the prescriptions that are proposed are
questionable.  It helps again to consider the scale on which libraries
operate.  The current budgets for some prominent public institutions (in
the U. S.) are approximately as follows:
\begin{center}
\begin{tabular}{lr}
elementary and secondary education & \$250 billion \\
religious organizations & \$60 billion \\
public libraries & \$5 billion
\end{tabular}
\end{center}

These figures all by themselves show that libraries are not major
community institutions, a point that the public seems to understand
much better than library leaders \cite{Benton}.  Yes, libraries are
important community institutions, but they are not among the dominant
ones.

The idea that libraries could be used to teach computer skills to the
public, or to provide access to the Internet to many people is
unrealistic.  There is simply no space!  Libraries are primarily
storehouses of printed information, and manage to serve as many people
as they do because they loan materials to be read at length at home.
If anyone is going to teach Web surfing on a massive scale, or provide
Internet access, it will have to be schools.  They are the ones with
the budgets, space, and people to do it.  Libraries are just too
small.  (Even schools are not likely to be in that role for adults for
long.  The information revolution will provide high speed links to the
home, and that is the natural place for Web surfing and the like.)
Yes, libraries can provide a small measure of connectivity to the
Internet, but only on a small scale.  This might be useful for public
relations purposes, but is not likely to have much impact.

The idea that ``librarians must become involved in community
organizations'' (p.~12 of \cite{Benton}) falls someplace between silly and
dangerous.  What ``community organizations'' would librarians be
encouraged to participate in?  The John Birch Society?  Some value
might be gained from participation in organizations that would offer
librarians ways to advertise their services, but it is important to
avoid partisan groups.  The impartiality of the library has been a
source of strength and public support, and it would not be advisable
to give that up.

Most of the recommendations in \cite{Benton} are excellent.  They are about
incremental changes that draw on the libraries' strengths and the wide
public support they enjoy.
\begin{quote}
The American public library system is a unique and uniquely effective
part of society, representing a public sector service and a safety net
that actually work.  The newly unemployed looking for help in writing
resumes or mounting job searches; those planning to start small
businesses; people attempting home decorating and repair; children
learning to associate reading with pleasure; those who need to learn
just a little bit about a new topic; and those who want to broaden
their horizons with pleasure reading of any stripe--all these and more
benefit from the common good of public library collections and
services. \\ \smallskip
\hspace*{+3in}(p.~133 of \cite{CrawfordG})
\end{quote}

The task is to build on these strengths.  In addition to the
prescriptions in \cite{Benton} and \cite{CrawfordG}, there are other steps that
can be taken.  Since Amazon.com and Barnes \& Noble are competitors (as
well as allies) of libraries, why not learn from them?  Make the
library as inviting to visit as possible.  Amazon.com offers automatic
alerting and filtering functions.  Why shouldn't the library do the
same?  Use the data about what particular individuals borrow (with
suitable safeguards for privacy, and making sure customers are willing
to allow it) to point them at other books they might enjoy reading.
(See \cite{Estabrook}, for example.)  There are many other low-tech ways
that can be effective, and can strengthen the library as it evolves
towards the digital future.

\section*{Acknowledgements}
\hsp
I thank Ken Carpenter, Peter Doyle, Marti Hearst, Bernard Hibbitts,
Carol Hutchins, Rebecca Lasher, Peter Lyman, John T. Shaw, Marcia
Tuttle, and Herb Wilf for their comments and suggestions.


\begin{thebibliography}{Carpenter12}
\bibitem[Benton]{Benton}
 ``Buildings, Books, and Bytes:  Libraries and Communities
  in the New Digital Age,'' published by the Benton Foundation,
  Nov.  1996.  Electronic version available at
  $\langle$http://www.benton.org/Library/Kellogg/buildings.html$\rangle$.

\bibitem[Billington]{Billington}
J. H. Billington, Libraries, the Library of Congress,
  and the Information Age, pp.~35-54 in \cite{Daedalus}.

\bibitem[Carpenter1]{Carpenter1} K. E. Carpenter, ``Readers \& Libraries,'' Library of
  Congress, 1996.

\bibitem[Carpenter2]{Carpenter2} K. E. Carpenter, A library historian looks at
  librarianship, pp.~77-102 in \cite{Daedalus}.

\bibitem[CrawfordG]{CrawfordG} W. Crawford and M. Gorman, ``Future Libraries:  Dreams,
  Madness, \& Reality,'' Amer.  Libr.  Assoc.  1995.

\bibitem[Daedalus]{Daedalus} ``Books, Bricks, and Bytes,'' Fall 1996 issue of Daedalus.

\bibitem[DowlinS]{DowlinS} K. E. Dowlin and E. Shapiro, The centrality of communities
  to the future of major public libraries, pp.~173-190 in \cite{Daedalus}.

\bibitem[Estabrook]{Estabrook} L. R. Estabrook, Sacred trust or competitive opportunity:
  Using patron records, Libr.  J. 121, no.  2 (Feb.  1, 1996), pp.~48-49.

\bibitem[Hibbitts]{Hibbitts} B. Hibbitts, Yesterday once more:  Skeptics, scribes, and
  the demise of law reviews, 30 Akron Law Review 267 (special issue,
  1996).  Available at $\langle$http://www.law.pitt.edu/hibbitts/akron.htm$\rangle$.

\bibitem[HsuM]{HsuM} R. C. Hsu and W. E. Mitchell, Books have endured for a reason ...,
  New York Times, Business Section, May 25, 1997, p.~F12.

\bibitem[Kent]{Kent} S. G. Kent, American public libraries:  A long transformative
  moment, pp.~207-220 in \cite{Daedalus}.

\bibitem[KingMR]{KingMR} D. W. King, D. D. McDonald, and N. K. Roderer, ``Scientific
   Journals in the United State.  Their production, use and
   economics,'' Hutchinson Ross, 1981.

\bibitem[Lamm]{Lamm} D. S. Lamm, Libraries and publishers:  A partnership at risk,
  pp.~127-146 in \cite{Daedalus}.

\bibitem[Lesk]{Lesk} M. Lesk, The Seven Ages of Information Retrieval, to be
  published.  Available at $\langle$http://community.bellcore.com/lesk/infret.html$\rangle$.

\bibitem[Lyman]{Lyman} P. Lyman, What is a digital library?  Technology, intellectual
  property, and the public interest, pp.~1-33 in \cite{Daedalus}.

\bibitem[Machlup]{Machlup} F. Machlup, K. Leeson, and Associates, ``Information Through
   the Printed Word:  The Dissemination of Scholarly, Scientific, and
   Intellectual Knowledge,'' vol.  2:  Journals, Praeger, 1978.

\bibitem[Marcum]{Marcum} D. B. Marcum, Redefining community through the public
  library, pp.~191-206 in \cite{Daedalus}.

\bibitem[Mason]{Mason} M. G. Mason, The Yin and Yang of knowing, pp.~161-171 in
  \cite{Daedalus}.

\bibitem[Odlyzko1]{Odlyzko1} A. M. Odlyzko, Tragic loss or good riddance?  The impending
  demise of traditional scholarly journals, Intern.  J. Human-Computer
  Studies (formerly Intern.  J. Man-Machine Studies) 42 (1995),
  71-122.  Also in the electronic J. Univ. Comp. Sci., pilot issue,
  1994 ($\langle$http://hyperg.iicm.tu-graz.ac.at$\rangle$).  Available at author's home
  page, $\langle$http://www.research.att.com/$\sim$amo$\rangle$.

\bibitem[Odlyzko2]{Odlyzko2} A. M. Odlyzko, On the road to electronic publishing,
  Euromath Bulletin, vol.  2, no.  1 (June 1996), 49-60.  Available
  at author's home page, $\langle$http://www.research.att.com/$\sim$amo$\rangle$.

\bibitem[Odlyzko3]{Odlyzko3} A. M. Odlyzko, The economics of electronic journals,
  to be published.  Available at author's home page,
  $\langle$http://www.research.att.com/$\sim$amo$\rangle$.

\bibitem[Odlyzko4]{Odlyzko4} A. M. Odlyzko, The slow evolution of electronic publishing,
  in preparation.

\bibitem[Okerson]{Okerson} A. S. Okerson, Buy or lease?  Two models for scholarly
  information at the end (or the beginning) of an era, pp.~55-76
  in \cite{Daedalus}.

\bibitem[Varian]{Varian} H. R. Varian, Versioning information goods, available at
  $\langle$http://www.sims.berkeley.edu/$\sim$hal$\rangle$.

\bibitem[VarianR]{VarianR} H. R. Varian and R. Roehl, Circulating libraries and video
  rental stores, available at $\langle$http://www.sims.berkeley.edu/$\sim$hal$\rangle$.

\bibitem[Young]{Young} P. R. Young, Librarianship:  A changing profession, pp.~103-125 in \cite{Daedalus}.
\end{thebibliography}
\end{document}
